elena                                                                                                
flauto

elena flauto

music industry, statistics & data science student | future music lawyer | singer | songwriter



Hi! My name is Elena, and I am a fourth-year student at UCLA studying music industry and statistics & data science. I am originally from Akron, Ohio! I started singing at age five and songwriting and producing at twelve. Through making my own music in middle school and high school, I fell in love with process of making records. When I self-released my debut EP, I discovered my passion for the business side of music. 

In my undergraduate studies, I have combined my deep interest in music with my analytical nature and love of mathematics. While I have loved learning about all aspects of the music industry, I am especally drawn to recorded music, and I am interested in the applications of data analytics to A&R, marketing, and brand partnerships, as well as business & legal afairs. After graduating from UCLA, I plan to attend law school.

Feel free to reach out via Instagram @honeylanemusic, LinkedIn, or email; I would love to meet you!


projects & writing samples


projects
Art of a Marketing Proposal (Aug 2024)

The Rule of 7: Breaking Artists in the Digital Age and Changes in Marketing Strategy Over Time (Aug 2024)
Kenzie Marketing Proposal (Jun 2024)
Denzel Curry Marketing Proposal (Aug 2024)
Maeta Marketing Proposal (Jul 2024)
Frayne Vibez Marketing Proposal (Jul 2024)
Alesso Marketing Proposal (May 2023)
Cisco Swank UMPG Internship Deal Offer (Aug 2023)
Cisco Swank UMPG Internship Pitch (Aug 2023)
Digital Dilemma: Exploring the Legal Obligations of DSPs in AI-Generated Music Takedowns (Nov 2023)
The Neighbourhood & Jesse Rutherford: Career Analysis and Future Recommendations (Mar 2024)
writing samples
Uncovering Exploitation: Examining the Compulsory Mechanical License and the Racist History of Cover Songs (Jun 2024)

The Neighbourhood and Jesse Rutherford: A Comparative Analysis (Mar 2024)
Cisco Swank Mock Press Release (Aug 2023)
‘Fake’ Artists and ‘Unmusical’ Songs: Spotify’s Disincentive to Champion Quality Control (Mar 2023)
On Norman Fucking Rockwell!, Lana Del Rey Finally Breaks Character (Dec 2022)
Digitization and Its Effects on the Recorded Music Market (May 2021)
Michael Feinstein on the Future of the Great American Songbook (Oct 2020)


project samples


In past projects, I have loved researching and leveraging streaming data and audience demographics to inform my decisions, whether the project involves pitching an artist or proposing a marketing plan to best connect an artist with their current or potential audience.


cherry pop records



At Cherry Pop Records, both as business affairs manager last year and president this year, it has been my goal to foster strategic partnerships that help cherry pop grow as a business, whether that is by conducting outreach for potential financial sponsors or bringing in talent––artists and team members alike.

Last year, I helped kickstart the organization by drafting our first recording agreement and working with our A&R team to sign our first 5 artists. These artists each contributed tracks to Cherry Pop Vol. 1, our first compilation album. I managed the logistics for this recording project, including handling digital distribution and ensuring our team members across departments met all deadlines.

As president, I work alongside an all-women executive board to continue my work ensuring the label operates smoothly and focusing on bringing talent and opportunities for expansion to our organization.
information & work samples
Information Deck  

Sample Recording Agreement
Cherry Pop, Vol. 1: the first compilation album by Cherry Pop Records

socials
Instagram
TikTok
Mailing List


recording projects & performance highlights


Prior to attending UCLA, I regularly performed at local venues in the greater Cleveland, Ohio area, both as a solo performer and as the lead singer of Charm the Guard, a pop/rock band I co-founded in 2017. 

I have sung many different genres of music including jazz, musical theater, classical, pop, pop/rock, and R&B, and I love to listen to a wide range of music, too! My current favorite artists are Lana Del Rey, Ethel Cain, SZA, Radiohead, aldn, and Deftones.
Are You Happy Now? - Debut EP
Performance Highlight Reel (2021)



elena flauto
instagram / linkedin / email / apple music
dedicated & driven student
seeking internship
experience!